About Us

That’s What’s Up is driven by a passion for style, technology, food, and fashion. We seek to be a leading publication, bringing in-depth news, reviews, technology, and sneaker releases.

TWU will entertain, inform and inspire with transparency, accuracy, humor, and honesty. We'll highlight, engage, and give back to various non-profits along our journey... That's What's Up!



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Air Humara x Jacquemus Ale Brown and Gold
by This email address is being protected from spambots. You need JavaScript enabled to view it.
Original List Price: $170
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Available 9/10 at 7:00 AM
 
Our first partnership with Paris-based label Jacquemus is equal parts fresh mountain air and runway flair. Pairing a vintage ACG trail shoe aesthetic (including elements from the original '97 Humara) with luxe materials and next-level craft, you'll love its breezy versatility. No part of the design was left untouched—from the synthetic suede-wrapped midsole to the exaggerated lace tips and bold metal Swoosh, it's all about details.
info@thatswhatsup.com

Our Services

About Us

That’s What’s Up is driven by a passion for style, technology, food, and fashion. We seek to be a leading publication, bringing in-depth news, reviews, technology, and sneaker releases. TWU will entertain, inform and inspire with transparency, accuracy, humor, and honesty. We'll highlight, engage, and give back to various non-profits along our journey... That's What's Up!