About Us

That’s What’s Up is driven by a passion for style, technology, food, and fashion. We seek to be a leading publication, bringing in-depth news, reviews, technology, and sneaker releases.

TWU will entertain, inform and inspire with transparency, accuracy, humor, and honesty. We'll highlight, engage, and give back to various non-profits along our journey... That's What's Up!

Air Jordan 1 High O.G. "Notorious B.I.G."

The Air Jordan brand, in partnership with the estate of the late rapper Notorious B.I.G., has announced the release of a limited-edition sneaker to commemorate 50 years of hip-hop culture.The Air Jord...
Sneakers
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Volcán XA: The Tequila You Have to Try

The finest Tequilas are as complex and enjoyable as premium Cognac, Whiskey, and Scotch. No spirit collection is complete without a few bottles of premium Tequila. Spirit lovers and connoisseurs are m...
Food
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Gucci x Oura: Fashion Meets Technology

Design This brilliant ring is 0.3 inches wide, weighing almost 4 grams, and made of a black PVD titanium band. The branding design of Gucci with the two G's interlocking and the double edge linin...
Tech
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TWU Team

Air Jordan 5 “Dark Concord”



There's no denying that Air Jordan 11 "Concord" is one of the most sought-after sneakers of all time, and now this colorway is all set to rub off on Air Jordan 5 "Dark Concord." 

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About Us

That’s What’s Up is driven by a passion for style, technology, food, and fashion. We seek to be a leading publication, bringing in-depth news, reviews, technology, and sneaker releases. TWU will entertain, inform and inspire with transparency, accuracy, humor, and honesty. We'll highlight, engage, and give back to various non-profits along our journey... That's What's Up!