About Us

That’s What’s Up is driven by a passion for style, technology, food, and fashion. We seek to be a leading publication, bringing in-depth news, reviews, technology, and sneaker releases.

TWU will entertain, inform and inspire with transparency, accuracy, humor, and honesty. We'll highlight, engage, and give back to various non-profits along our journey... That's What's Up!

Air Jordan 1 High O.G. "Notorious B.I.G."



The Air Jordan brand, in partnership with the estate of the late rapper Notorious B.I.G., has announced the release of a limited-edition sneaker to commemorate 50 years of hip-hop culture.The Air Jordan 1 High O.G. "Notorious B.I.G." pays homage to the iconic rapper, also known as Biggie Smalls, who was a trailblazer in the hip-hop genre and a majo...

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Air Jordan 5 “Dark Concord”

There's no denying that Air Jordan 11 "Concord" is one of the most sought-after sneakers of all time, and now this colorway is all set to rub off on Air Jordan 5 "Dark Concord." 

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Drake's 'Triple Black' Nocta x Nike Hot Step Is Releasing Again

nocta_hot_step Image via Nike

Now that NOCTA's website is up and running, the Drake's NOCTA x Nike Hot Step Air Terra "Triple Black" colorway is set to release for the second time. This one shows chrome accents over a sleek black upper and opposes the "Triple White" colorway earlier this year.As the name suggests, the shoe features an all-black pebbled leather upper that hosts ...

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About Us

That’s What’s Up is driven by a passion for style, technology, food, and fashion. We seek to be a leading publication, bringing in-depth news, reviews, technology, and sneaker releases. TWU will entertain, inform and inspire with transparency, accuracy, humor, and honesty. We'll highlight, engage, and give back to various non-profits along our journey... That's What's Up!